A major problem for McCain was widespread negative feelings toward President Bush. His persistent focus on how to help those most impoverished by eight years of George Bush's leadership seemed a better fit for the times; a sharp contrast to the kind of tax cuts which were now a central plank of the McCain campaign and would disproportionately benefit the wealthy.
McCain did himself no favors in his handling of the news of the financial meltdown by declaring "The fundamentals of the economy are strong" essentially saying there was nothing to fear.
It was his strongest ally and he used it to his advantage. When he began his presidential journey Obama was a popular personality within his party but a relative unknown across the country yet he was able to pull off an amazing victory over a seasoned opponent.
Fully half of all voters strongly disapproved of the way Bush is handling his job. Half of all voters said that they thought that the economy was in poor condition and were very worried about the direction of the economy in the next year.
Choosing John McCain who had for the most part alienated himself from the conservative Republican base and Sarah Palin a relatively unknown, uninformed Governor from Alaska were monumental mistakes that all but guaranteed victory for the Democrats.
Barack Obama acted on that opposition during the presidential campaign by making his platform position to have troops removed from Iraq as soon as it could be safely done.
Barack Obama again seized on the sentiment of the country and adopted change as his campaign centerpiece. A victory in the Iowa primary made him a viable challenger to the early frontrunner, the former first lady and current New York Senator Hillary Clinton, whom he outlasted in a grueling primary campaign to claim the Democratic nomination in early June Barack Obama acted on that opposition during the presidential campaign by making his platform position to have troops removed from Iraq as soon as it could be safely done.
Army of helpers With the help of Facebook founder Chris Hughes - who devised an innovative internet fundraising system - the campaign eventually attracted more than three million donors.
On the economy, the war in Iraq, social issues and other areas of concern the consensus was unmistakable Several groups of voters contributed substantially to the Democrat's victory.
Despite tight Republican control during his years in the state senate, Obama was able to build support among both Democrats and Republicans in drafting legislation on ethics and health care reform.
Barack Obama's record fundraising was the keystone of his success Two years ago, Barack Obama was barely a blip on America's political radar. From the National Mall, where the statue of Abraham Lincoln looks down on the monument to George Washington, to the African American hang outs on U Street, black Americans took to the streets in their thousands and danced with equally delirious white revellers.
He was not the true party choice but he managed to rally it's members to win the nomination. This stance resonated with Americans who had grown weary of the violence, death and destruction being caused by the war and as a result his popularity grew along with his support.
But, with a brilliant, disciplined campaign, a vast amount of money and a favourable political climate, the junior senator from Illinois has risen to the most powerful job in the world. A crafty veteran move from a rookie of sorts. Barack Obama said he didn't "look like other Presidents on the dollar bill".
Obama trailed in the California polling by an average of 6. The infomercial then showed an Obama speech live from Florida. Hispanic voters helped him win in several key states. McCain's strength in national security was not enough to overcome Obama's advantages on the economy.
An unprecedented communication strategy was the "online call tool". Her lack of knowledge on domestic and foreign issues was glaring. The supporters of Obama themselves formed a nationwide community. Many feared that the worsening economic conditions would affect them personally. Instead, more than 60 percent said the economy was the most important problem, and another 9 percent cited health care.
It was a contrast to John McCain who divorced the wife who waited for him through the Vietnam war, married an heiress and couldn't remember how many houses he had.
Political communication to viewers was based on data collected about them. As a state senator, Obama notably went on record as an early opponent of President George W. And that did not sit well with the majority of Americans.
Hispanic voters helped him win in several key states. The message was clear there was a need to change where the country was going.
Typefaces[ edit ] The signature campaign typeface was Gothamtypically using capital letters with occasional use of the script Snell Roundhand. He couldn't have asked for a better gift at a better time.Nov 09, · Watch video · On November 4,Senator Barack Obama of Illinois was elected president of the United States over Senator John McCain of Arizona.
Obama became the 44th president, and the first African. Nov 05, · Senator Barack Obama stood on the brink of an historic victory Tuesday after he appeared to have won enough electoral votes to defeat Senator John McCain for president and to become the first.
The second major reason he won, both the primaries and the general election, is that he built, by his own admission, perhaps the most formidable campaign organisation in US political history. Two years ago, Barack Obama was barely a blip on America's political radar.
But, with a brilliant, disciplined campaign, a vast amount of money and a favourable political climate, the junior senator from Illinois has risen to the most powerful job in the world. Nov 07, · How Obama won re-election. President Obama rode his superior ground game to a re-election win.
A look at other keys to victory. Barack Obama decisively won the presidential election, for many solid reasons and due to many factors, including weaknesses of his Republican opponent, Sen.
John McCain. This article enumerates and explains the five top reasons why Obama won win the race to .Download